Fractional Revenue Leadership

Scalable.
Revenue.
Leadership.

Senior sales leadership — without the full-time overhead. Fraktion embeds proven CRO-level talent into your company to drive revenue, open new markets, and position you for growth.

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The Fraktion Model

Built on 25 Years of
Earned Expertise

Fraktion was founded on a simple premise: the most impactful sales leaders in the world shouldn't only be accessible to companies that can afford a full-time executive. Every growth-stage company deserves the strategic firepower of a seasoned CRO.

Our model delivers that — on a fractional basis, calibrated to your stage and your goals.

Fraktion is built around the belief that great revenue leadership isn't just about closing deals. It's about building the architecture for sustainable growth — the right people, the right markets, the right motion.

From seed-stage startups preparing for their first institutional raise to Series C companies expanding into new geographies, Fraktion brings the experience of nine successful exits and acquisitions to bear on your most pressing revenue challenges.

We don't consult from the sidelines. We embed, we build, and we deliver.

What We Do

Fractional Leadership
At Every Stage

01

Fractional CRO

Embedded senior revenue leadership on a part-time or project basis. Set strategy, lead your team, own the number — without the full-time cost. Ideal for Series A–C companies ready to scale.

02

New Market Entry

Rapid GTM planning and execution for companies entering the US or expanding internationally. Includes territory design, team recruitment, and pipeline launch across 26+ countries.

03

Go-to-Market Strategy

Strategic roadmap development aligned to your product and your moment. Messaging, ICP definition, sales motion design, and revenue forecasting built to survive first contact with real customers.

04

Team Building & Enablement

Rapid hiring, onboarding and ramp of enterprise AEs, inside sales, and sales ops. Compensation design, quota setting, and sales enablement tooling implementation.

05

Exit Readiness

When liquidity is the goal, every decision matters. Fraktion helps maximize enterprise value ahead of an acquisition or IPO through revenue optimization, retention, and deal velocity.

06

Venture Fundraising Support

From seed through Series D, Fraktion has helped companies build the revenue narrative that gets deals done — working alongside founders to frame the commercial story investors want to hear.

The Numbers

A Track Record
That Speaks

40×
Revenue Growth

Increased bookings 40x over a 3-year span at Livefyre, opening offices in 6 foreign territories with a full-time sales team of 12 — culminating in a successful acquisition by Adobe in 2016.

6 Qtrs
Consecutive Growth

Oversaw six straight quarters of growth at RichRelevance after joining amidst revenue stagnation, including closing the second largest deal in company history at $1.6M ARR in 2020.

96%
Enterprise Retention

Raised average enterprise deal size 4x in 18 months at Issuu, managing teams across US, EMEA, and APAC — while holding enterprise retention at 96%. Successfully acquired in 2024.

Robb Miller

Founder & Principal

Robb Miller

CRO / Head of Sales

With over 25 years of enterprise software sales leadership across AI, video, marketing, financial, cyber, and retail cloud technologies, Robb Miller has built Fraktion as the vehicle for a simple but powerful idea: that the most effective sales leadership should be accessible at every stage of growth.

Robb has helped companies raise seed through Series D venture capital, and has been part of nine successful startup exits — through both acquisition and IPO. His career spans early-stage companies finding product-market fit and late-stage organizations optimizing for liquidity.

At Fraktion, Robb brings that depth of experience directly to bear on your revenue challenges — as a strategic partner, a builder, and when necessary, a closer.

robb.miller@me.com +1 415.595.3378 LinkedIn ↗

Get in Touch

Let's Build
Something

Tell us where you are and where you need to go. We'll show you how Fraktion can get you there.